IBM allies with Monitise for mobile and cloud payments push

IBM forms alliance with Monitise to enhance e-commerce app portfolio

IBM has allied with mobile banking and payments provider Monitise in a move to expand its cloud-based mobile commerce tools.

The partnership looks to combine the companies’ expertise to provide financial services institutions with mobile banking, payments and commerce tools that are hosted in the cloud. It builds on existing work the firms did with Visa last year.

With these services the two companies aim to provide their clients with the ability to analyse consumer data, such as retail behaviour and location, to help brands better target their customers.

Steven Mills, IBM senior vice president for Software and Systems, explained that the two companies see plenty of opportunity in the e-commerce mobile market. “As the market for mobile payments is expanding, we are continuing to invest in the IBM MobileFirst portfolio to address this opportunity,” he said.

“The combination of our capabilities with Monitise will provide value to our clients, enhance the customer experience and drive business growth.”

IBM will use Monitise’s experience in the financial sector to expand the range of industry-focused apps it currently offers, including those in its MobileFirst portfolio. Meanwhile, Monitise will benefit from IBM’s resources and knowledge to help create tools and services that help brands improve the way they interact with customers. The company will also move its production cloud and hosting requirements to IBM.

Both companies will further collaborate on IBM Ready Apps where a range of pre-configured apps can be customised and easily deployed for use in specific industries. Developers will now be able to tap into Monitise’s e-commerce capabilities via IBM’s developer ecosystem.

Alastair Lukies, Monitise chief executive, claims the rise of mobile banking and payments apps is having a direct influence on the how Monitise approaches its clients. “Central to our strategy and collaborations is a drive to enable the businesses we work with to adopt solutions that help them engage more effectively with existing customers and unlock new commercial opportunities,” said Lukies.

The alliance follows the recent news of the IBM and Apple partnership, which looks to push MobileFirst apps on iPhones and iPads further into the enterprise market.

Payments and banking via mobile apps are becoming increasingly popular with both companies and consumers. In 2013, Deloitte revealed that half of UK shoppers have used mobile apps to make a purchase.

Banks are keen to push mobile services and apps to customers of all sizes, with Barclays offering its Pingit mobile payment services to big businesses, and Visa partnering with shoe retailer Clarks to offer shoppers a digital wallet service.

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Source: v3.co.uk
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