iOS 8 rush leads to busiest day ever on Virgin broadband network

Demand for iOS 8 caused a huge traffic spike on Virgin's broadband network

The rush of iPhone and iPad owners to download iOS 8 led to the busiest day ever seen on Virgin Media’s broadband network on Wednesday. This is especially impressive as the update was only made available after 6pm.

Virgin Media said the availability of iOS 8 led to a 10 percent increase in peak traffic compared with a normal week, with 5,900TB of data being downloaded between 6pm and midnight.

Virgin said the increase in traffic equates to around 600,000 people downloading the update, which was a hefty 964MB.

Backing up this demand for iOS 8 were figures from Virgin’s London Underground WiFi network, which recorded that 13 percent of Apple devices logging onto the network on Thursday morning ran iOS 8.

Martin Groundsell, head of Broadband Access at Virgin Media, said the company expected the huge demand to last over the weekend as thousands more updated their devices.

“From what we’ve seen so far, the release of iOS 8 has driven more internet traffic than previous updates, with increased demand likely to last until the weekend,” he said.

Apple’s iOS 8 update features a raft of new capabilities including improved keyboard input and message media, although Apple was forced to pull HealthKit apps due to an unspecified bug that came to light.

Apple is likely to make data on how many people have updated to iOS 8 available at some point in the coming weeks, as it looks to tout the huge demand for its newest products. So far four million have already preordered its new iPhone 6 devices.

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18 September 2014 | 3:23 pm – Source:


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