LinkedIn pays $1.5bn to acquire online education site Lynda.com

LinkedIn and Lynda.com will bring more training to more people

LinkedIn has announced it intends to acquire online training firm Lynda.com in a deal $1.5bn, in a move that will enable it to broaden its services to offer professional users extra skills training.

LinkedIn said the purchase of the 20-year training veteran will provide ready access to business, technology and creative skills courses for the site’s 300 million users.

“The mission of LinkedIn and the mission of Lynda.com are highly aligned. Both companies seek to help professionals be better at what they do,” added LinkedIn chief executive Jeff Weiner.

“Lynda.com’s extensive library of premium video content helps empower people to develop the skills needed to accelerate their careers.

“When integrated with the hundreds of millions of members and millions of jobs on LinkedIn, Lynda.com can change the way people connect to opportunity.”

LinkedIn said that “most members” of the Lynda.com team will join the social site, and the training company, which offers courses in languages including German, French, Spanish and Japanese, said that it is glad of the opportunity.

“This is such an exciting moment in the 20-year history of Lynda.com, and I couldn’t imagine a better pairing than Lynda.com and LinkedIn,” said Lynda Weinman, co-founder and executive chairman of Lynda.com.

Ryan Roslansky, head of global content products at LinkedIn, said in an official blog post that the premium quality courses will help individuals and enterprises embrace the necessary professional skills.

“We get so excited about the possibilities that could come from the integration of Lynda.com and LinkedIn,” he said.

“Imagine being a job seeker and being able to instantly know what skills are needed for the available jobs in a desired city, and then to be prompted to take the relevant and accredited course to help you acquire this skill.

“Or doing a search on SlideShare to learn about integrated marketing and then to be prompted with a Lynda.com course on the same subject.”

LinkedIn members were offered a $1.25m settlement earlier this year to close a 2012 hacking case.

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9 April 2015 | 2:37 pm – Source: v3.co.uk

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