Produced in partnership with Deliveroo.
Not so long ago, ordering a takeaway in London meant picking the best from a bad bunch. Everyone, at some point, has ordered a pizza or a chow mein they knew, deep down, was going to suck. There was a time when it wasn’t even possible to order online; instead, you’d have to prise apart the tattered folds of a paper menu, one that was plucked from a drawer that also contained the loose toothpicks, a bottle opener and that Allen key you never found a use for.
There’s been a recent boom in online ordering, but the rise in convenience hasn’t been matched by a rise in quality. Until now. Deliveroo has revolutionised the takeaway, signing up some of the best restaurants in town, then acting as an independent courier between their kitchens and hungry Londoners. They’re offering deliveries, for example, from some of the best burger restaurants, including Bleecker St. Burger (get the Bleecker Black, it’s a life changer) and the hugely popular chain, Byron.
And it’s not just traditional fast food: some of London’s big guns offer a menu which they feel travels well enough to be delivered to your door. Take, for example, Shotgun BBQ, a restaurant serving skilfully smoked meat, sides and sandwiches. Or Goodman in Canary Wharf, one of our best steak restaurants. The curry bar is raised by the likes of Dishoom and Cinnamon Soho, while fried chicken comes from the kitchen of Mother Clucker. Cake? From Hummingbird Bakery.
Deliveroo even have you covered if you’re trying to stick to a diet this January, with healthy options that won’t make you want to cry and immediately stick your face into a plate of melted cheese.
The founder of Deliveroo, Will Shu, came up with the idea to start the company as he felt frustrated by the lack of late night options. Not happy with the usual gloopy noodles and prawn toast, he came up with a business model which differs from other online ordering sites — Deliveroo pick up the food and transport it themselves, meaning they’re able to work with a wider variety of restaurants. It goes without saying that some areas are better served that others of course, but the restaurant base is expanding rapidly.
It goes without saying that some areas are better served than others, but the restaurant base is expanding rapidly. Visit the Deliveroo website to find out what’s available in your area, and wave goodbye to the disappointment that comes with yet another delivery from Fish and Chips a Go Go.